Multytude

What is Multytude?

Multytude has introduced a new approach to gathering consumer insights. It blends the scale and speed of social listening with surveys and focus groups. This tool empowers brands and agencies to engage with their target audiences. It extracts strategic insights in real time, catering to the evolving landscape of social media.

The platform’s method involves prompted listening. It uses influencers to start meaningful conversations on topics relevant to brands and consumers. This approach enables authentic interactions that provide qualitative consumer insights. AI-driven analysis enhances the insights obtained.

Multytude helps brands and agencies by uncovering consumer sentiments and preferences. Insights are delivered in 15 minutes, hosted by influencers, and analyzed by AI. These insights guide product innovation, audience segmentation, and qualitative research.

The tool’s platform benefits influencers to earn income while engaging with their audience. There is no promotional pressure; influencers can use their reach to collect real responses from their followers. This contributes to the generation of actionable insights for brands and agencies.

This platform approach is perfect for innovation, ideation, and gathering feedback. It fosters real-time conversation between brands, influencers, and consumers. It enables rapid iteration, trend identification, and informed decision-making.

Multytude’s platform offers a new way to engage with consumers. It’s faster and more responsive than traditional market research. Brands and influencers can collaborate. It drives insights, creativity, and brand relevance in the digital age.