An AI-powered short-form video editor for captions, auto-cuts, and B-roll.
Submagic is worth the cost for short-form creators who need fast animated captions, auto-cuts, and B-roll. It automates the slow parts of vertical video editing for Reels, Shorts, and TikTok, generating animated subtitles and removing silences in one pass. Premium plans start from $19 per month, while the free trial covers three watermarked videos for light use.
Submagic is an AI video editor that adds captions, cuts silences, and inserts B-roll for short-form clips. Submagic operates under the Submagic brand, a France-based company founded in 2023, and builds the editor on speech-to-text and automated editing models.
Submagic follows a three-step workflow in the browser: a user uploads a raw video to the dashboard, Submagic transcribes the audio and applies a caption template, then it adds B-roll, sound effects, and edits before exporting the clip. It combines four core capabilities in one editor — AI captioning for animated subtitles, auto-cut for removing silences and bad takes, B-roll automation for stock footage, and Magic Clips for turning long videos into shorts.
Submagic is safe to use because the platform processes uploads on secure servers with data encryption, encrypting data in transit and at rest. Submagic publishes a privacy policy and terms of service and operates as a legitimate SaaS company with thousands of active users.
Submagic stores project files under the user account, and users delete projects and account data from the dashboard. Subscriptions can be cancelled from the account billing settings, with access continuing until the end of the billing cycle and refunds following the terms of service.
Sign up for a Submagic account at submagic.co.
Open the dashboard and start a new project.
Upload a raw video file from the device.
Wait for Submagic to transcribe the audio.
Pick a caption template and edit the text.
Add B-roll, sound effects, and auto-cuts.
Export the finished clip in vertical format.
Generates animated subtitles from audio.
Removes silences and bad takes.
Inserts relevant stock footage.
Adds effects and background music.
Turns long videos into short clips.
Corrects gaze toward the camera.
Applies preset caption and edit styles.
Captions across 50+ languages.
Publish Reels, Shorts, and TikTok clips; Submagic adds animated captions and B-roll in minutes and auto-cut tightens talking-head footage. High-volume creators benefit most from the Pro tier.
Edit short-form video at scale; Submagic standardizes captions across client accounts and Magic Clips repurposes long content into shorts. Agencies rely on the Business tier for higher video volume.
| Tool | Best for | Price | Notes | Compare |
|---|---|---|---|---|
| CapCut | Free all-round editing | from $9.99/mo | Free tier available | vs → |
| Captions.ai | AI talking-head video | from $9.99/mo | Limited free tier | vs → |
| Opus Clip | Long-to-short clipping | from $15/mo | Limited free tier | vs → |
| Submagic — this review | Captions and B-roll | from $19/mo | Free trial |
CapCut offers a free all-round editor with manual control, while Submagic automates captions, B-roll, and auto-cuts for short-form clips. CapCut runs a free tier and a Pro plan from $9.99 per month; Submagic starts from $19 per month with a three-video free trial. Creators who want full manual control choose CapCut, while creators who want fast automated output choose Submagic.
Submagic offers a free plan that allows users to edit up to three videos. Standard free exports include a watermark and a 90-second limit, but removing watermarks and unlocking advanced AI templates requires a Submagic premium subscription.
Submagic premium subscriptions cost from $19 per month for the Starter tier. Submagic also offers a Pro plan at $39 per month and a Business plan at $69 per month, with annual billing reducing the monthly cost.
Submagic is safe to use because the platform processes uploads on secure servers with data encryption. The Submagic terms of service outline standard data collection policies to protect user privacy.
Submagic is a legitimate service used by thousands of active creators. The Submagic team releases regular updates that improve subtitle accuracy and maintains support channels.
Submagic is worth the cost for social media creators who need fast, automated B-roll and subtitles. The Submagic AI tools reduce short-form video editing time and standardize captions across clips.
Start free, or take the trial to explore premium features across all your devices.
Visit Submagic →
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